
BETULA NATURA
“With BETULA NATURA we aim to awaken the longing for the power of the forests and to touch you with the wisdom of birch. The healing power of birch has nearly been forgotten today - BETULA NATURA seeks to revive both the old and new knowledge of the plant powers of the birch.” Valeria, Founder
BETULA NATURA natural cosmetics - a tribute to the birch and the healing power of the forest. A nearly forgotten raw material caught Valeria's attention: birch bark. Inspired by the beauty and healing properties of the birch, she developed the idea for a special zero-waste cosmetic product: a toothbrush holder made from birch bark. As a world novelty, this innovative hygiene product won a gold medal at the iENA, an international invention fair in Nuremberg. The more she researched, the more her enthusiasm for the raw material birch bark grew. In collaboration with her mother Julia, she founded the company BETULA NATURA and now develops high-quality, sustainable cosmetic products that combine the healing power of birch and its effective ingredients with style and modern functionality.
(HER) STORY & AWARDS
From Inventor Award to Botanical Brand
-September 2025
PSI Academy Award finalist
-Januar 2025
Green Product Award finalist
-April 2024 Broadcast on “Die Höhle der Löwen” -2021 - 2023 Expansion of the product portfolio -November 2021 Gold Medal iENA 2021 - International Trade Fair for Ideas, Innovations, and Inventions -August 2021 Recognition Award Federal Environmental Competition 2020/2021 -June 2021 Recognition Award Artur Fischer Inventor Award
